1
IndonesiaDiploma background
Bachelor of FashionBachelor degree · Enterprise · Offshore
GPA / 4.0GPA 2.67/4.0lower band · approx. top 30-35%
Course overview
This course prepares students for a career in the highly competitive, constantly changing global advertising industry. Students gain industry experience through partnered projects with live briefs, solving real world problems and engaging closely with stakeholders. They have the opportunity to work with major agencies and organisations and submit their work to global competitions.
The course covers art direction, copywriting and strategy planning/account management, with a strong focus on critical and conceptual thinking and learning how to use these skills to solve communication problems. The curriculum offers an overview of the role and value of advertising within broader marketing and communication practice and in-depth study of digital advertising media, strategic and creative disciplines.
The learning experience is enhanced through studies in Approaches to Popular Culture, Asian Media and Culture, Cinema Studies, Contemporary Politics and Communication, or Literary Studies.
The course covers art direction, copywriting and strategy planning/account management, with a strong focus on critical and conceptual thinking and learning how to use these skills to solve communication problems. The curriculum offers an overview of the role and value of advertising within broader marketing and communication practice and in-depth study of digital advertising media, strategic and creative disciplines.
The learning experience is enhanced through studies in Approaches to Popular Culture, Asian Media and Culture, Cinema Studies, Contemporary Politics and Communication, or Literary Studies.
Course record
Majors
Advertising, Advertising Briefs, Advertising Campaigns, Advertising Communication, Advertising Concept Development, Advertising Marketing, Advertising Production, Advertising Research, Advertising Strategy, Communications, Concept Development, Consumer Behaviour, E-marketing, E-media, Marketing, Marketing Research, Media Planning, Media Strategy.
Career Opportunities
This qualification can lead to creative careers including strategic planner, account executive, media planner/ buyer, copywriter, art director, social media manager, brand management, media publishing, client side and government communications.
Entry requirements
Review the captured standard entry requirements, English requirements and additional notes for this course.
Standard entry
- Year 12 prerequisites Units 3 and 4: a study score of at least 33 in English (EAL) or at least 28 in English other than EAL. Non-Year 12 prerequisites Demonstrated proficiency equivalent to stated Year 12 prerequisites.
English requirement
IELTS 6.5, no band below 6TOEFL iBT 79, no band below 20PTE Academic 58-64, no band below 50Cambridge C1 Advanced / C2 Proficiency 176-184, no band below 169
If the student's current English result is below the direct-entry requirement, consider the university's recognised English language pathway or ELICOS package. When the student successfully completes the approved pathway at the required level, the university may accept that pathway for English entry without requiring a new IELTS, TOEFL or PTE result. Always confirm exclusions for professional registration courses and the offer conditions.
View English requirementPast offer reference
Current-course cases first, supplemented by same-institution scored cases.
Source countriesMalaysia · Brunei Darussalam
Common pathwayBachelor background · Diploma background
Target levelBachelor degree
Offer fieldsDigital Business · Enterprise
2
Brunei DarussalamHigh school background
Bachelor of EducationBachelor degree · Primary and Early Childhood Education · Offshore
ib guessIB 35.0/45.0mid band · approx. top 20-25%
3
MalaysiaBachelor background
Bachelor of Professional CommuncationBachelor degree · Public Relations · Offshore
GPA / 4.0GPA 3.95/4.0top band · approx. top 5%
4
MalaysiaFoundation background
Bachelor of NursingBachelor degree · Nursing · Offshore
percentage guessPercentage 71.1%71.10 · mid band · approx. top 25-30%
5
MalaysiaBachelor background
Bachelor of BusinessBachelor degree · Digital Business · Offshore
GPA / 4.0GPA 4.0/4.0top band · approx. top 5%
Campuses & intake dates
- CityVIC