Course overview
This qualification will provide students with the contemporary, industry-relevant marketing and business skills needed to forge a successful career. This course will equip students with specialised knowledge in customer research, web design, and digital marketing and communications. Students will gain practical experience developing promotional programs and business and marketing plans. In addition, students will learn how to pitch advertising concepts, identify and exploit market opportunities, and understand consumer behaviour. Students will also develop specialised knowledge in project work and workforce planning management.
Combined diploma/degrees: The Diploma of Business/Diploma of Marketing and Communication can be combined with other programs as listed below to attain the awards of Diploma of Business/Diploma of Marketing and Communication from TAFE Queensland and the relevant degree from the university. Students undertake initial study at TAFE Queensland and complete the degree at the relevant university. Duration, location, mode of study, semester intake, electives and specialisations may vary. All mandatory university admission and English language requirements must be met before university enrolment is finalised. For more information contact the relevant university. Note: TAFE Queensland students making transition to the degree may need to wait six months to start with the semester one university intake.
To apply for a combined diploma/degree, applicants must select the Diploma of Business/Diploma of Marketing and Communication for the relevant TAFE Queensland location on their application and nominate their preferred degree/university (one only). Applicants can list the stand alone diplomas or the combined program but not both. Listing more than one is not needed because they have the same eligibility and ATAR/rank requirements.
D Business/D Marketing and Communication/B Business
555998 South Bank/Griffith University (Management, Political Science and International Relations or Sustainable Business majors) (1CO & 2F or 4P)
555998 South Bank/QUT (1CO & 2F)
555998 South Bank/University of Southern Queensland (1CO & 2F or 4P)
Combined diploma/degrees: The Diploma of Business/Diploma of Marketing and Communication can be combined with other programs as listed below to attain the awards of Diploma of Business/Diploma of Marketing and Communication from TAFE Queensland and the relevant degree from the university. Students undertake initial study at TAFE Queensland and complete the degree at the relevant university. Duration, location, mode of study, semester intake, electives and specialisations may vary. All mandatory university admission and English language requirements must be met before university enrolment is finalised. For more information contact the relevant university. Note: TAFE Queensland students making transition to the degree may need to wait six months to start with the semester one university intake.
To apply for a combined diploma/degree, applicants must select the Diploma of Business/Diploma of Marketing and Communication for the relevant TAFE Queensland location on their application and nominate their preferred degree/university (one only). Applicants can list the stand alone diplomas or the combined program but not both. Listing more than one is not needed because they have the same eligibility and ATAR/rank requirements.
D Business/D Marketing and Communication/B Business
555998 South Bank/Griffith University (Management, Political Science and International Relations or Sustainable Business majors) (1CO & 2F or 4P)
555998 South Bank/QUT (1CO & 2F)
555998 South Bank/University of Southern Queensland (1CO & 2F or 4P)
Course record
Career Opportunities
Program consultant, program coordinator, executive officer, administration manager, marketing and communications manager, account manager (advertising), marketing specialist, marketing coordinator, marketing manager, market research analyst.
Entry requirements
Switch between domestic ATAR data and international qualification equivalents.
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Student profile
No de-identified past offer cases are available for this course yet.
Campuses & intake dates
Upcoming intakes
- South BankQLDJanuary 2026
- South BankQLDJuly 2026
- South BankQLD

