Course overview
A Bachelor of Fashion Marketing and Enterprise is your first step towards unstitching convention in the fashion world. Co-developed with industry, this degree will arm you with creative and business skills, hands-on experience with leading brands and key networking opportunities.
Learning outcomes
Learning outcomes
- Distinguish between ethical and unethical marketing and enterprise management practices.
- Understand and explain the fashion industry’s impact on local and global communities.
- Demonstrate thought leadership and meaningful action for entrepreneurial and social enterprise pursuits across the broader fashion industry.
- Independently and creatively solve unpredictable and/or complex marketing and management problems.
- Use research and critical thinking to evaluate information and consolidate knowledge in response to complex issues, anticipating user behaviour and preferences.
- Undertake 120 hours of experience by completing an internship or working on a live brief.
Course record
Career Opportunities
The Bachelor of Fashion Marketing and Enterprise will help you break into your own fashion enterprise pathway, or open doors to roles in an existing fashion enterprise. Potential career paths Brand Manager Digital Manager Marketing Manager Product Developer Fashion Buyer Merchandise Planner
Majors
Customer Experience Management, Future Fashion Retail, Fashion and Social Media, Fashion Buying and Merchandise Planning, Double Capstone, Design Context, Design Studio 1,2&3, Digital Design Foundations, Marketing in the Digital Era, Fashion Concepts, Introduction to Entrepreneurs, Organisational Creativity & Innovation, Brand and Product Management.
Entry requirements
Review the captured standard entry requirements, English requirements and additional notes for this course.
Standard entry
- Current Year 12 graduates Educational outcomes considered for selection Satisfactory completion of an Australian Year 12 or equivalent. English language test selection Academic IELTS 6.0 (no band less than 5.5) or equivalent Recent Year 12 graduates Educational outcomes considered for selection Satisfactory completion of an Australian Year 12 or equivalent. English language test selection Academic IELTS 6.0 (no band less than 5.5) or equivalent Applicants with Higher Education study Entire academic record This course uses the entire academic record as part of its selection considerations. English language test selection Academic IELTS 6.0 (no band less than 5.5) or equivalent Applicants with VET study Entire academic record This course uses the entire academic record as part of its selection considerations. English language test selection Academic IELTS 6.0 (no band less than 5.5) or equivalent Applicants with work and life experience Entire academic record This course uses the entire academic record as part of its selection considerations. English language test selection Academic IELTS 6.0 (no band less than 5.5) or equivalent
Student profile
No de-identified past offer cases are available for this course yet.
Campuses & intake dates
- MelbourneVIC