BackFederation University of Australia
OpenBachelor degreeManagement and Commerce

Bachelor of Business (Marketing)

ProviderFederation University of Australia
Course code: VTAC3700574381UniversityStudy area: Management and CommerceCourse data availableData JSON

Course overview

Become an expert in marketing for local, online and international audiences, while learning important business skills like accounting, human resource management and management. A double major in Management or Human Resource Management is also available. You'll develop skills in social media marketing, services marketing, communications, consumer behaviour and research.

You will undertake a practical placement, internship or project as part of the course. This valuable work experience gives you a first-hand insight into how companies work and prepares you for a career as a skilled marketing professional. Become a director or manager in digital marketing, branding, events, projects, research or communications.

Find out more about Bachelor of Business (Marketing)


Entry requirements

Review the available standard entry requirements, English requirements and additional notes for this course.

Standard entry

Current Year 12 graduates

ATAR

This course uses the ATAR as part of its selection considerations.

Guaranteed ATAR: If you receive an ATAR of 50.00 or higher and complete all the requirements for this course, you will be guaranteed an offer.

Subject adjustment

A study score of 35 in any Business, Economics or any Information Technology equals 3 aggregate points per study.

Overall maximum of 5 points.

SEAS (Special Entry Access Scheme)

Applicants who have experienced educational disadvantage are encouraged to apply for the Special Entry Access Scheme (SEAS).

Depending on eligibility and your circumstances, a SEAS application may provide support for your course application.

For further information go to Federation University Australia SEAS information and the Federation University Australia website

Recent Year 12 graduates

Applicants with Higher Education study

Entire academic record

This course uses the entire academic record as part of its selection considerations.

Minimum requirements

Previous higher education studies with results at a pass level, including any 'single subjects of study', or successful completion of a tertiary preparatory program such as the FedUni Foundation Access Studies Program (FAST).

Applicants with VET study

Successful completion of a relevant VET qualification at Certificate III level or higher.

Applicants with work and life experience

VTAC Personal Statement

Applicants who have not completed secondary education, or undertaken any TAFE or university studies should include a VTAC personal statement detailing all relevant work and life experience to strengthen their application.

Applicants who have not completed secondary education, or undertaken any TAFE or university studies should include a personal statement detailing all relevant experience to strengthen their application.

English requirement
IELTS Academic 6, no band below 6

If your current English result is below direct entry, consider the university-recognised English language pathway or ELICOS package; successful completion at the required level can usually satisfy English entry without another English test.

Course curriculum

Course structure, credit points and subject sequence

Course curriculum not yet available

Refer to the institution course handbook.

References

Official course, fees, admissions, English, curriculum and related sources.

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Official course pagecricos.education.gov.auApplication centredelta.vtac.edu.auFind out more about Bachelor of Business (Marketing)study.federation.edu.auFederation University Australia SEAS informationfederation.edu.authe Federation University Australia websitefederation.edu.au2025 Stanford Advanced Materials College Scholarshipsearch.studyaustralia.gov.auAccomodation Bursaryfederation.edu.auFederation Excellence Scholarship 2025search.studyaustralia.gov.auFederation Merit Scholarshipfederation.edu.auAchieva course data JSONAchieva course information