Course overview
The Bachelor of Business is the generalist degree of our age, opening job opportunities in a wide range of businesses, all around the world.
Graduates with a Bachelor of Business (Marketing) are ready for many different positions in business. The degree gives you the business skills to engage and influence clients, develop brand loyalty, understand and operate in the contemporary communications landscape, and execute strategic marketing campaigns.
Graduates will be prepared for success in contemporary organisations and prepared to take on the industry’s trends, responsibilities, needs and opportunities.
Accreditation
The Bachelor of Business (Marketing) is accredited by the Tertiary Education Quality and Standards Agency and included in the National Register of Higher Education Institutions and Courses.
Course record
Career Opportunities
Young people with business degrees get work in almost every industry, improving businesses and advancing their own careers.
Graduates can gain employment in accounting practices, medium and large corporations, the public sector and NGOs (non-government organisations).
The Bachelor of Business (Marketing) prepares you for employment in:
- Advertising
- eMarketing
- International Marketing
- Consumer and Marketing Research
- Marketing Strategy.
Advanced Standing
Students may apply for Advanced Standing (credit for prior learning) at the time of admission. All applications are assessed under the provisions of the Advanced Standing Policy and Procedure.
Entry requirements
Review the captured standard entry requirements, English requirements and additional notes for this course.
Standard entry
- All applicants seeking to enrol in a course with PIA are required to submit acceptable evidence that they meet the published entry criteria for their chosen course. To satisfy the general entrance requirements for admission to a course, applicants must meet at least one of the following entry requirements: – Successful completion of an Australian senior secondary qualification (or recognised equivalent) with the equivalent of a minimum Australian Tertiary Admission Rank (ATAR) of 60
- and for Bachelor of Business NSW (or equivalent) Band 4 Standard English
- NSW (or equivalent) Band 3 Standard Mathematics
- or – Successful completion of a qualification at an Australian registered institution of tertiary education, at AQF level 5 or above (or recognised equivalent issued in a country listed Appendix 2)
- and – In addition, all students must be 18 years of age or over at the time that they commence the course for which they have applied. Where there are higher education studies in addition to completed vocational qualifications the decision for admission will solely be based on the higher education academic results. English proficiency Students whose first language is not English, must demonstrate competency in the English language. English proficiency can be demonstrated by providing certified evidence of an International English Language Testing System (IELTS) test result (or equivalent alternative test result, as follows), issued no more than two (2) years prior to date of application: IELTS (Academic Module): Overall score of 6.0 with no band less than 6.0
- or TOEFL: Internet (no section score less than) 80 (20)
Student profile
No de-identified past offer cases are available for this course yet.
Campuses & intake dates
- Sydney CampusNSW